⇒ Francis Kanoi was set up in 1983, to offer marketing research and marketing consultancy services.
   
⇒ It has an atypical operation, with a centralized office in Chennai and a nationwide field infrastructure.
   
⇒ In the field of forecasting, if proven credentials are the yardstick, Francis Kanoi will be the most accomplished in India.
   
⇒ Some of the largest and most widely validated studies conducted in India, in the last 25 years, have been by Francis Kanoi.
   
⇒ A million interviews over 10 years, covering over 50,000 villages, and even senior researchers travelling extensively in the villages, makes Francis Kanoi the first name in Rural Research in India.
   
⇒ Francis Kanoi has created a retailer database covering every single urban entity in the country, together with a software to analyse the retailers in the nooks and corners of the country, from a desktop.
   
⇒ Francis Kanoi has developed world-class software, in-house, on the Visual Foxpro and Visual Basic platforms. It has also worked extensively with GIS software.